Rejuvenesce(TM)

Hold on to your hats! Here's yet another spin on the roller coaster of association management. This time, I'm zoning in on an alarming wave that's been rolling through 2023 – a notable ebb in volunteer involvement. This trend is seeping into nearly every nook and cranny of our sector. So, what's our next move? Read on, I’ll tell you. Volunteerism, that sturdy backbone of associations, seems to be doing a rather worrying disappearing act. Fresh off the press from a U.S. Census Bureau and AmeriCorps survey, the figures tell us that volunteer participation slid down by a whole 7% between 2019 and 2021. Now that's the steepest dive since the survey took flight in 2002. "But Nathan, we're an anomaly... we're faring just fine!" Some of you might confidently proclaim. My eyebrows arch in doubt when I say, "Really now?" I'd advise you to take a closer, more critical look at your circumstances. Sure, we could wallow in despair and imagine a fu...

Here's a bone-chilling question that's probably nudged you awake at night: is our association on a slow but sure path to oblivion? The power to identify the harbingers of doom and to comprehend the process of decline can serve as your association's safety net. It offers an opportunity for timely action, possibly swerving from the path of destruction. In this discourse, we'll explore a fresh perspective – the Six-Step Association Life-Death Journey. This novel model unveils the evolution of an association in six distinct stages, providing valuable insights to assess your association's current standing and the necessary course of action. The Six-Step Association Life-Death Journey The descent of an association into oblivion is rarely a swift calamity. Instead, it's a subtle progression that mirrors the life cycle of a biological organism. Our Six-Step Association Life-Death Journey captures this progression: 1. Pause in Progress: Here, the surface appears calm – c...

In life and work, it is vital to perceive situations as they truly are. This is particularly true for volunteer-driven associations where perception and reality often differ. This matters because without the right amount of continuous change, associations lose members fast. Here are two examples of perception vs. reality: Perception: Chapters bring in the most members every year. Reality: Chapters rarely bring in any new members. Perception: A large association board helps disseminate information. Reality: Most board members do not do anything but attend board meetings. When volunteer leaders possess a clear understanding of the situation, they make better decisions, create realistic plans, and anticipate challenges. However, acknowledging reality can be a struggle, especially for long-tenured volunteer leaders who are deeply invested in their cause and those who fear loss. This is where staff members step in, equipped with the knowledge and tools to bridge this perception gap. So, let...

Delivering timely and effective member service is a must-do for associations. To help with that, one tool to consider adding to your website is AI chatbot technology. In an increasingly competitive and technology-driven world, associations must adapt to meet the diverse needs of their members. One innovative solution is the integration of AI chatbot technology. By embracing AI chatbots, associations can significantly enhance member support, streamline communication, and increase engagement, setting themselves apart from competitors and fostering a strong sense of community. Round-the-Clock Support AI chatbots can provide quick and accurate responses to common member inquiries, such as benefits, event information, and resource access. This can improve the member experience, making them feel valued and supported. Because of personalization, the AI chatbots know your members’ names and status so when written correctly they can express appreciation for your members. One of the most appeali...

The digital age has revolutionized the way we live, work, and interact, and it's no surprise that associations and membership organizations have felt the impact as well. As the world becomes increasingly connected, the traditional membership model is gradually being replaced by the subscription-based model. This shift is reshaping the landscape of association membership, offering numerous advantages for both associations and their members. In this article, we delve deeper into the benefits of subscription-based models and why they are becoming the future of association membership. The Rise of Subscription-Based Models Predictable Revenue Streams One of the most significant advantages of subscription-based models is the steady and predictable revenue stream they provide. With members paying recurring fees, often monthly or quarterly, associations can better forecast their income and allocate resources more effectively. This financial stability enables organizations to invest in new ...